Category: SaaS
Partner-Led Growth (PLG)
The prioritized process for your SaaS marketing and distribution, with a relevant example on each step: Step 1 — Fix your positioning first (narrow the category).Before spending on distribution, make sure people instantly understand what you are. Don’t drop the category; narrow it so you’re not competing with every generic tool.Example: Instead of “a CRM,”…
SEO Playbook.
1. Fix the technical basics first. Make sure crawlers can see your page text (not a blank JS shell), each page has one correct canonical tag, and one clear H1. Set up Google Search Console and Bing Webmaster Tools on day one. 2. Add the essential tags and schema. Every page needs a title, meta…
SaaS Playbook
The Legitimate Early-SaaS Playbook The core principle: Early on, do the unscalable things — talk to users directly, sell in conversations, onboard by hand. Automate only after you know exactly what’s working.
SaaS Ideas
SaaS Idea Validation Checklist Step 1 — Find a real, paid-for pain (2–3 days). Pick a boring B2B category (invoicing, scheduling, inventory, compliance, etc.) and read 1–2 star reviews on G2/Capterra. Write down complaints that repeat across many reviewers. Cross-check the same complaints on Reddit and in Upwork job postings. The strongest signal is people…
SaaS Distribution: Solution Report
Context: How to get paid users for a SaaS when launches keep failing. Solutions below are ranked by priority and effectiveness. 1. Validate demand before building (highest impact)Talk to 10–20 people with the exact problem before writing code. Get a real paid commitment, not compliments.Example: “I’ll set this up for you this week for $50…